THIS IS US

Awakened Being: The Journey

At Awakened Being, we believe in the transformative power of sports and fitness. Our journey began in 2018 with a vision to empower individuals to reach their highest potential while looking effortlessly stylish. We set out to create sportswear that blends performance with street-ready aesthetics, allowing you to move seamlessly from the gym to everyday life.
Though the idea briefly took a backseat as we pursued other projects, it never left our minds. In 2022, inspiration struck when we discovered the term “Awakened Being” in an anime series — symbolizing the evolution of warriors who gain power through transformation. This concept deeply resonated with our mission: to inspire growth and empower athletes to unlock their full potential.
With Awakened Being as our guiding name, we are committed to supporting your journey of personal growth through every workout — and beyond.

 

The Mission

Our mission is to create sportswear that performs, inspires, and empowers. We’re here to help you push boundaries, look your best, and feel confident — whether you’re in the gym, on the street, or anywhere in between.
From the first spark of motivation to the achievement of your goals, Awakened Being is here to support every step of the way.


The Vision

Our vision is to awaken your inner strength. We are committed to delivering high-quality, durable, and stylish sportswear designed to inspire confidence, drive progress, and help you become your best self.


The Mark

The Awakened Being logo is built around the letter “A”, symbolizing a ladder that represents the goals achieved and the barriers overcome along the journey. It reflects our belief in growth, resilience, and the determination to keep moving forward.


Kaiju Club

At Awakened Being, we believe every athlete carries the power to embrace their inner strength and unlock their potential. Kaiju Club represents transformation, power, and the relentless pursuit of greatness.
But first — what is a Kaiju?
In Japanese, the word “Kaiju” (怪獣) means “strange beast” or “monster.” In mythology and film, Kaiju are powerful, unstoppable creatures known for their strength, resilience, and ability to overcome any challenge.
Inspired by these legendary beasts, our Kaiju apparel celebrates hard work, discipline, and the journey of becoming your best self. Together, as part of Kaiju Club, we motivate and support one another — breaking barriers, achieving goals, and unleashing our true potential.


“Surpass Your Limits”

More than just words, “Surpass Your Limits” is the heartbeat of Awakened Being. It’s a reminder that greatness lies beyond your comfort zone.
With every rep, every step, and every challenge, you’re becoming a stronger, greater, and more awakened version of yourself. This philosophy drives everything we create — from our Kaiju Club collections to every design we launch —  going further, doing more, and always evolving.